The Governator in Las Vegas

By Kevin Rademacher, from http://www.lasvegassun.com:

Amid hundreds of screaming fans, theatrical smoke and pounding music, California Gov. Arnold Schwarzenegger on Wednesday strolled down a catwalk at the Fashion Show mall.

He followed the requisite waves and thumb-pumping with a brief speech pitching the joys of doing business in the Golden State.

"I'm here to promote the great state of California," Schwarzenegger said. "I'm here to let everyone know California wants your business."

So far, the first tangible result of his speak has been the billboard which stands near the Mandalay Bay hotel.

Another article on this topis, from http://www.kfmb.com:

The $600,000 campaign was paid for by the California Commission for Jobs and Economic Growth, a privately funded nonprofit group created by Schwarzenegger in March.

Schwarzenegger didn't predict how many companies he might win back for the state, which is eager to add new workers and businesses to its tax rolls. Schwarzenegger said he picked Las Vegas as a backdrop for the event because of its excitement, but it's also a state that has aggressively cherry-picked dozens of companies from California in recent years.

Nevadans in the crowd were in no rush to terminate their jobs and head for the coast.

Jason Young, 31, a department store manager at the mall, said he fled Southern California for Las Vegas two years ago and had no plans to turn around.

"Why?" Young asked with a frown. "It just seems difficult to live and work in California - from the housing to the traffic. I live in a house (in Las Vegas) with twice the square footage I had in California, with a pool, for less money."